A ROADSHOW OF HARD EARNED FLAVOR
What do we mean when we say “Hard-Earned Flavor?” Visit the Roadshow during one of this summer’s tour stops and taste for yourself. We’re firing up our custom smoker with authentic Knob Creek barrel chips to smoke both meats and cocktails to perfection. Because when it comes to getting flavor out of an oak barrel, we’ll spare no effort.
Many hands make light work of even the hardest work. We teamed up with a dream team of collaborators to make the Roadshow of Hard Earned Flavor a one-of-a-kind experience.
In our handbuilt custom smoker, the story of Knob Creek’s flavor comes full circle. Not only does the smoker produce a near-perfect sausage, but it also allows us to smoke cocktail ingredients using the same wood in which the whiskey was aged. All drink garnishes are finished off with smoke from repurposed Knob Creek barrel chips. Because if there’s one thing we know how to do, it’s how to turn oak into flavor.
Northcutt has made a name for himself -- and his sausages -- as a head chef in Austin, TX. Though he’s well acquainted with the open flame, he doesn’t let himself get comfortable. No telling what’ll come off his grill next.
Bostick worked his way through the ranks in the cocktail bar world. On top of being a decorated mixologist, he’s leading his own hand-cut ice revolution.
For the Roadshow of Hard Earned Flavor tour, we created a custom drink menu you won’t find anywhere else. Each concoction combines white oak smokiness from our custom Knob Creek smoker with surprising seasonal ingredients, highlighting Knob Creek’s charred barrel flavor in new and unexpected ways.